A SWOT Analysis provides detailed information about a company’s strengths, weaknesses, opportunities, and threats. The SWOT Analysis data indexed in EBSCOhost is provided by MarketLine, a leading provider of online database and analysis services for key industry sectors. MarketLine provides unbiased expert analysis and in-depth forecasts for seven industry sectors:
- Consumer Markets
- Financial Services
- Pharmaceuticals and Healthcare
- Transport and Logistics
What is a SWOT Analysis? Support - EBSCO Help. https://help.ebsco.com/interfaces/Business_Searching/Business_Source_FAQs/What_is_SWOT_Analysis. Published May 6, 2016. Accessed August 30, 2017.